Knowledge Hub

Facebook vs Website: Do I Really Need a Website?

For many small businesses, Facebook feels like the easiest place to start online. It is familiar, quick to set up and simple to keep active. You can post updates, share

The Psychology Behind Branding: What Makes a Brand Memorable?

Branding is often described through the things people can see: the logo, colours, fonts, images, tone of voice, social media templates and website design. Those things matter, but they are

Speed Matters: Optimizing Your Small Business WordPress Website for Faster Load Times

Speed matters because visitors rarely experience a slow website as a technical problem. They experience it as hesitation. The homepage still loads eventually. The images appear after a moment. The

You are what you E.E.A.T

We all want our websites to rank highly on search engine results and we have touched on some of the ways you can achieve this in previous articles. The slight

Choosing the right domain name for your business website

Choosing a domain name can feel like one of the smaller jobs in a website project, but it carries more weight than many business owners expect. Your domain name is

What is structured data and how does it help with SEO?

Search engines are clever, but they are not mind readers. When someone searches online, Google has to work out what each page is about, how it relates to the search,

Bespoke Website vs Website Builder: Which Is Right?

Every business should have an online presence by now. Most people have the internet in the palm of their hands and will use this to search for companies, services and